General Guidelines and Requirements

It is important to record the best possible image and sound in the field in order to produce the best possible program.

All UCTV Productions Require:
  • Professional quality camera (DVCam, Beta Cam, DVC Pro etc.)
  • Professional quality tripod to assure smooth moves
  • Appropriate microphone, sound equipment
  • Cleanly dressed cables
  • Adequate video lighting to augment existing location lighting
  • Editing equipment capable of producing broadcast quality program including character generation for opening and closing credits and speaker IDs


There are several options to consider when putting together a production, and what you choose depends upon your allotted budget, time frame and in-house capabilities. Although UCTV does not offer production services, we are happy to consult with you on your production needs, help you find the right people to do the job, and talk to them directly in preparation, if need be.

Following are several options to consider when putting together a production crew.

1) Your internal media services facility, whether in your department, school or campus, likely offers production services on a recharge or other basis. Check with your campus to find the appropriate entity that can then give you a quote for your project. It is recommended that you evaluate the quality of their previous work as well as compare their prices with outside vendors.

2) Outside production services are another viable option for your production, whether it be an established production company or a freelance producer. UCTV can help locate qualified producers in your area if you are having difficulty.

3) Your department may already have videotapes of past events that are sitting on the shelves. If these tapes are broadcast quality (such as Beta or DVCam - not VHS or S-VHS) and of a subject matter relevant to a UCTV audience, you may consider re-purposing the tapes as a program. This often requires only a few hours of editing and adding of graphics or voiceovers, and the cost can be minimal.

4) Finally, if the cost of a simple production or re-purposing of existing material is still beyond your budget, UCTV will consider taking on the post-production duties to finish a program. Such post production is limited to minor editing, creation of a show "open" and close," and the addition of speaker IDs.

The presentation of any content on television, even a seemingly "straightforward" lecture, interview, or panel discussion, can be greatly enhanced with some pre-production planning. The following considerations will help you achieve a television-quality program.


Time slots in the UCTV broadcast schedule are 30, 60, 90 and occasionally 120 minutes. The target time for a program is 90 seconds less than the slot length: 28:30, 58:30, 88:30, 118:30.

This is a general guideline with some flexibility. For various reasons, programs often are longer or shorter than the target time. Programs should not be longer than 15 seconds less than the slot time (29:45, 59:45 etc.), as a station I.D. must be played between programs. If a program is longer, than the nearest time slot, it should be at least 15 minutes into the next time slot (45:00, 75:00, etc.)


All programs should have an opening title with the name of the program and the speakers.

Everyone who appears in a program must be identified (ID) on the screen throughout the program. A "lower third" graphic of the speaker's ID should be on the screen at least every 2 minutes. The ID should appear the first time the speaker is seen, 1-2 minutes later, then at least every 2 minutes throughout the program. The ID should be no more than 2 lines - the top line is the speaker's name, the bottom line his/her affiliation. Lower third speaker IDs should only be shown over close-ups, never a wide shot.

If the program contains time-sensitive material, a lower third graphic should be incorporated throughout the program to show the date the event was taped.

Related web sites, identification of the event and its location, and other information can also be included in a lower third graphic. Each program should include a disclaimer and copyright identification at the end.
Sign up for UCTV's monthly e-newsletter:
contact info



where to watch

videos & podcasts

live stream


more info
about uctv


program contributors

university of california



©2012 Regents of the University of California. All right reserved. Terms and Conditions of Use.